SYRIAN REFUGEE PSA

This advertisement campaign explores two wings of empathy. Approximately 4.1 million Syrian refugees need new homes, how can you help? One ad expresses the fear and pain the refugees experience forcing the viewer into an uncomfortable emotion. The other opens the minds of the audience. Emphasizing as a whole and opening our doors to these suffering people together. Visually the pieces explore totally different styles and emotions, although the message remains constant.

MY ROLE
Creator, producer, and conceptual artist of mock advertisements
Art direction and execution of photography
Model and make up design for photo shoot
Making design decisions based on research
Creating various layouts creating high usability
Animation of Instagram ads