HUNTER'S POINT SOUTH COMMONS
While walking through the up and coming Long Island City, a gorgeous structure stands out from the rest. This building stands tall, colorful, and edgy. Hunter’s Point South Commons is a modern complex build to make the residents feel just at home. The advertisement is designed to attract the upper middle class, containing clean, breathable, minimal design. The contrasted blue and orange color scheme creates high visibility while displayed in the city.
MY ROLE
Creator, producer, and conceptual artist of mock advertisement
Art direction and execution of photography
Making design decisions based on research
Creating various layouts creating high usability